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When it comes to marketing, there are many different tasks to keep track of. Businesses in today’s busy world can certainly benefit from automation. Email marketing is one tool used to engage audiences but is not automation in and of itself. Here, we will look at email marketing defined and how

Automating your workflow is great for productivity, email marketing, and customer service. But how do you start? What is workflow automation and how do you apply it to more than email campaigns? We’ll explain everything below. What Is Workflow Automation? Workflow automation, by the most recognized definition, “…is the process of using

Workflow automation has limitless possibilities. How you choose to use it depends on the unique attributes of your business and its individual goals. To review, workflow automation involves defining business rules to determine how manual tasks, data, or files are routed between people or systems. Simple or complex workflows can be

Modern technology continues to revolutionize our world. New inventions transform our lives – adding convenience and luxury to our lifestyles. These inventions and developments are taking place so rapidly that peoples’ attitudes towards technology are also changing at a rapid pace. Television is one of the technologies that have led to

In today’s online marketplace, businesses cannot get by without some form of digital engagement with consumers—especially with those who have had a negative experience with their service or product. Your website is meant to be much more than an online fixed brochure, which means interaction with the public is key

Many SEO companies charge for website audits. Why should you pay if you’re not sure anything’s wrong in the first place? Granted, an SEO audit can tell you a lot of things, but Ad Leverage doesn’t charge you a dime for a full website analysis. We also tell you why

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