Tomorrow’s Jobs: Some Lost to Automation; Humans Remain in Digital Marketing
Ad Agency in Los Angeles While close to half of the jobs of today could be replaced by some form of automation within the next decade, a recent article in AdvertisingAge concludes digital advertising requires too much in the way of human insight and interaction to be at risk anytime soon. Below
Why Businesses Need Ad Agencies
Los Angeles Ad Agency Many would be surprised to learn that the majority of advertising firms are sustained by running small campaigns with local media, according to chron.com. No matter the size of a given business, an advertising agency can greatly enhance its reach and efficiency. Businesses are often drawn to ad
Choosing the Right Advertiser
Los Angeles Ad Agency How do you know which agency to trust with your business? The world of advertising would be nearly unrecognizable to those in the business a generation or more ago. Today, large and intimidating Madison Avenue marketing firms are almost nowhere to be found. Instead, ad agencies come in
What are Direct Response and Branding Advertising?
Direct Response Ad Agency L.A. While both are commonly used by advertising agencies, the average person is probably unaware of what direct response and branding advertising are. Both are efforts by a company to at some point bring in sales revenue. Direct response advertising is geared towards driving consumers to a