Win MORE Business With LESS Effort? Automation Makes It Possible! [Infographic]
‘Tis the season of too many office cookies, red Starbucks cups & missed calls. What a time to be alive. Sound familiar? If you’re feeling mentally checked out and find yourself shopping for gifts on Amazon during your workday, chances are, your employees are too. While your advertising dollars and team
The Convergence of Old and New Media
The question everyone is asking, “Is Traditional Media really dead?” Do these stats make you want to hit the panic button? Don’t reach for it just yet. We’ll tell you why all the hype on New Media isn’t a reason to abandon Traditional Media. A convergence is taking place that can
The Power of the Right Brand Ambassador/Influencer
A brand ambassador is a powerful part of any marketing campaign. Many successful brands have used brand ambassadors and influencers, both of whom can advocate for your brand and positively influence those around them. But marketing power comes with responsibility. It pays to know why you need a brand ambassador,
Why An Effective Inbound Call Strategy Is Important
Effective customer service depends on how well your call center provides support and fields requests and complaints. Customers will stick with your brand only if you’re accessible and can solve their problems. By creating an inbound call strategy, your business can: Handle Variations in Call Volume The number of inbound calls fluctuates
New Google Features and Announcements
Digital marketers and web designers have long been accustomed to how changes in Google affect their strategies. The search engine’s algorithms and features affect everything from the visibility of search results to tracking/analysis of content quality and website/page performance. Some of the latest changes, per recent Google announcements, include: Parallel Tracking
When It Comes to Building Websites: DI-WHY Not to Do It on Your Own
Building your own website may seem like the cheapest and fastest option and the DIY approach can be quite tempting. There are so many programs that promise you can create a website in minutes and claim all the tools are there for your convenience. Drag and drop software are enticing
Brands Adjusting to Increase in Visual Communication
Ad Leverage Digital Marketing: Los Angeles-Based Advertising Agency The transformation of society and communication brought about by text messaging, including the prevalence of abbreviations (“LOL,” “OMG”), memes, and slang has been felt by brands looking to capture digital audience’s attention. Businesses are jumping on this trend, increasingly looking to ways of
SEO & Your Small Business
Does Your Small Business Need SEO? Trusted Los Angeles Advertising Agency If you own a small business, your marketing decisions can usually make or break your company’s future. You may be wondering if investing in Search Engine Optimization is worth the time and money. From the outset, it is a given that
Your Business Has a Facebook Page: Now What?
Premier Advertising Agency in Los Angeles Better than two-thirds of American adults have a Facebook profile page, which means your business has an opportunity to advertise to millions for free. Facebook is easy to use, allowing you to post stories that are relevant to you and the clientele you wish to
Are You Hurting Your Own Social Media Campaign?
L.A. Direct Response Agency You’re probably aware by now that you cannot do without social media to market yourself—great! But it’s not enough to simply post on Facebook or pay for Instagram ads: you need a comprehensive strategy. The alternative is to try and throw ads onto the web in hopes
